Our vision is to slowly and steadily entrench ourselves in the domestic market making GOLDEN BIRD a household name,thus, becoming one of the leading players in the country, and simultaneously tapping the global markets by taking the glory of INDIAN basmati rice overseas. The approach envisioned is sustainable, all encompassing, mutually beneficial to all stakeholders as well as in the interest of the larger society and environment. Providing remunerative prices to the hardworking farmers and aiding in the development of scientific precision agriculture, which prevents wastage of water and overuse of pesticides while reducing carbon footprint as mandated by the Government of India, is our priority .
We are working on war footing to emerge as a synonym of quality and trust while setting new industrial benchmarks in terms of service delivery and customer satisfaction. Responsible and responsive manufacturing is our fundamental value. A highly conducive work culture is promoted and an enabling work ecosystem is facilitated among the employees. At the same time high levels of professionalism, honesty, integrity and due diligence are warranted from the employees. Riding on these principles, our aim is to grow rapidly while adopting the latest technologies and creating more employment avenues, so that India can achieve the 5 trillion dollar GDP target at the earliest.